About me

I’m Martin, I work at Bold Insight, where I lead and execute user experience and human factors research projects, helping our clients make strategic product and design decisions. My work is often composed of national and international teams and spans from early discovery to iterative usability testing, with a strong focus on messaging, payments, interactive AIs, and medical devices.

I specialise in turning complex user behaviours into clear, actionable insights that guide product strategy, marketing, and design decisions. With a PhD in Human-Computer Interaction and over a decade of experience spanning industry and academia, I bring a blend of rigour and real-world impact to every project. This website documents my publication history and the talks, workshops and conferences that I have organised.

I remain committed to giving back to and helping define the communities from which I have learned so much. I co-founded ACM Conversational User Interfaces (CUI), an international conference series on the design and user experience of conversational technologies, and Halfway to the Future (HttF), a quinquennial symposium on the state of design and research in human-computer interaction. I was a General Chair for ACM CUI 2023 and HttF 2019, and have served as an Associate Chair for past ACM CSCW and ACM CHI conferences.